Program will support Democrats in key House and Senate races who are committed to lowering costs and delivering real economic relief for working families.

March 17, 2026

WASHINGTON – Today, the Campaign for a Family Friendly Economy PAC (CFFE PAC) announced a $50 million midterm electoral program for the 2026 election to make the cost of care a defining issue in key House and Senate races. This is the organization’s largest midterm program to date.

As first reported in the Associated Press by Moriah Balingit, the program will support Democratic candidates focused on lowering costs for working families by elevating child care, elder care and paid leave within the broader affordability debate. The effort will engage voters across battleground states through field organizing and paid communications, grounded in the real economic pressures families face and drawing a sharp contrast on who is working to bring costs down.

“When child care can cost more than your rent or a mortgage, or you have to sacrifice a paycheck in order to be able to take care of a loved one, that can motivate how people vote,” said Sondra Goldschein, Executive Director of the Campaign for a Family Friendly Economy PAC, to the AP. “Each election cycle, we see candidates recognizing that more and more.”

As families face sustained financial pressure, this program builds on CFFE PAC’s proven strategy of organizing around kitchen table issues to drive voter engagement—and reflects how CFFE PAC is making clear that the cost of care is a defining driver of both economic security and electoral outcomes.

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The Campaign for a Family Friendly Economy PAC works to elect candidates who believe all people should be able to afford to care for themselves and their loved ones. Since 2015, we have run some of the largest electoral programs in battleground states to support candidates that are fighting for policies like paid family and medical leave and quality, affordable child care, elder care and health care. We know how to effectively communicate about high costs and the economy in the way people actually think about it – emphasizing who is committed to lowering costs, and who isn’t. We use this insight to reach voters at the scale needed to have an impact, building support for candidates up and down the ballot who are committed to lowering the cost of caregiving.